"Pick org and ident early for sbox.game"

• You're mid-prototype and suddenly need a public package name.
• Editor won't start after someone put a placeholder in .sbproj Org.
• Org name you picked casually is now the permanent prefix on every package.

On sbox.game, ident is org.package: exactly two lowercase dot-separated segments. The organization name is the public prefix on every package that org ever ships. A freshly created org may not appear in the editor dropdown until you restart the editor.

Separately: .sbproj Org must already be a valid lowercase ident for local editor bootstrap: uppercase TODO strings break package load at startup (sbproj-title-ident-startup).

Title/ident are changeable per getting-started docs; treat first public publish as permanent naming anyway: the ident is baked into join links and package references from day one.

Day one (dev):

"Org": "local",
"Ident": "yourgame"

Document the future public org/package in a design note, not in identity fields.

Before first public publish:

1. Create an Organization (publish dialog → New Organisation, or sbox.game).
2. Restart the editor if it doesn't appear in the Organisation dropdown.
3. Set real Org / package ident carefully: two lowercase segments for the public org.package.
4. Nothing is public until you set Publish State → Released. The publish-state enum is Hidden | Released; Hidden + a direct link is the playtest channel (hidden packages still resolve by ident).

Full store checklist: pre-publish-checklist-sbox-game.

Local Org: local satisfies the package loader without claiming a public namespace. Public org/ident are branding and URL identity: deciding them before the first Released publish avoids renaming pain the platform may not fully support later.